newsflash: jason wu for target

Jason Wu s/s 2012
As reported by WWD, Jason Wu has been tapped for Target's next designer collaboration. Wu, who is known for creating feminine, classic looks and rose to stardom when Michelle Obama wore one of his gowns for her husband's inauguration, had this to say about his collection for the mega-retailer:
“This partnership offers an exciting opportunity for me to interpret my aesthetic into a collection made for a broader market,” he said. “It was very interesting for me to translate my signature touches into a more affordable collection without compromising quality, design and sophistication. My collection for Target features clothes and accessories that are easily convertible from day to evening — sophisticated, feminine dresses, mix-and-match separates and playful accessories all with a bit of charm and dressed-up attitude.”
The collection will be available February 5 through March 6, 2012 at most Target stores and Target.com. Prices will range from $19.99 to $59.99 for apparel and $19.99 to $49.99 for handbags and scarves.

UPDATE: Watch a video of Jason Wu talking about the collection after the jump.


  1. Thank goodness! Jason Wu is way more talented than Missoni. Now his designs are worth crashing Target's websites LOL

  2. Agreed, Felicia! I can't wait to shop his collection!