marni at h&m
I usually tune out all the hubbub over a new designer collaboration at H&M. I mean, the collections are never available in Detroit, and I can't justify driving to Chicago to wait in line with a bunch of frenzied fashionistas hoping that I can throw enough elbows to actually get something in my size. And forget ebay - I can't bring myself to support people who do stuff like this.
But I am so in love with the Marni at H&M collection, you guys. First of all, it looks like real Marni, with funky prints, statement necklaces and designer Consuelo Castiglioni trademark cool girl ease. Second of all, I dare you to watch the Sofia Coppola directed commercial for the line and tell me you don't want to have a dreamy summer romance wearing the collection. It may just be worth it to drive to Chicago and throw some 'bows for this line after all.
Check out the gorgeous commercial and lookbook images below, and find out if Marni at H&M is coming to your hood here.